In this episode of Experts Unleashed, I had the chance to sit down with Adam Dukes from adamdukes.com to dive deep into his strategies for selling digital products through advertising. Adam shared his unique approach to bundling PDFs, his journey with ad spend, and why Instagram Reels has become a game-changer for driving traffic.

We also got into the nitty-gritty of tracking ad performance, scaling budgets effectively, and how beginners can get started with retargeting ads. One of the biggest takeaways? Simplicity sells. Adam broke down why easily consumable products like PDFs often outperform complex, high-ticket courses. If you're looking for a smarter, more efficient way to sell digital products, this episode is packed with actionable insights you won't want to miss!

YOU'LL DISCOVER:

➡️ Adam's Digital Product Journey [02:32]

➡️ Advertising Strategies and Insights [05:08]

➡️ The Power of Reels and Social Proof [05:50]

➡️ The Success of PDF Products [16:35]

➡️ Advice for New Advertisers [20:26]

…And much more!

WATCH INTERVIEW:

TRANSCRIPT: