Think AI is just another trend? Think again. It’s not just changing the way we work—it’s reshaping how we communicate, create, and connect.

In this episode, I sit down with Jonathan Mast of White Beard Strategies to explore how AI is transforming business and marketing right now. From his early experiments with ChatGPT to building custom GPTs that handle social media and support—Jonathan doesn’t just talk tech. He uses it, daily.

We dig into what’s working (and what’s not) across platforms like YouTube, Facebook, and Google—and how new tools like Comet AI and Genspark are quietly shifting the landscape. This isn’t about hype. It’s about leverage.

You’ll hear how Jonathan stays human in a world of automation, how he protects his brand voice, and why authenticity matters more than ever in the age of deepfakes and algorithmic content.

If you’re curious about where AI is headed—and how to actually use it without losing yourself—this conversation is for you.

YOU'LL DISCOVER:

➡️ Current AI Policies and Content Creation [04:41]

➡️ Exploring New AI Technologies [08:08]

➡️ Integrating AI into Workflows [14:40]

➡️ Exploring Automation Tools: n8n, Make.com, and Zapier [21:40]

➡️ The Role of Personal Branding in Automation [23:15]

…And much more!

TRANSCRIPT: